ADVERTISING
AGENCY
MILAN
From advertising pages to videos,
through persuasive copy and email marketing,
we at Parklab can take care
of your company advertising at 360°.
Parklab
is the advertising agency
based in Milan
that helps companies
be remembered.
The Parklab team is made up of industry professionals able to work in synergy with one another, to guarantee the best results, in Italian, but not only.
Thanks to this, we are able to identify the target audience, study and create the best tailored content for it and keep track of the outcomes, to bring home results.
With us, there are no limits: advertising graphics, scripts and payoffs, promotional videos, Ads on social media and on Google, email marketing and Digital PR services…
“We always choose
what our clients
REALLY
need.”
THE ADVERTISING AGENCY
In our advertising agency in Milan we take care of creating and distributing relevant, valuable content, tailored to the target audience and to the company identity.
Our goal? To attract and capture the attention of a well-defined target audience, to turn it into a customer. Incisive content, with the ability to tell the story of your business, is the channel we choose.
For your company, we can take care of content such as
blogs, videos, podcasts, infographics, email copy,
e-books, magnets and webinars, social media posts
..and much, much more.
BLOG, VIDEO,
PODCASTS, INFOGRAPHICS,
EMAIL COPY, E-BOOKS,
MAGNETS AND WEBINARS,
SOCIAL MEDIA POSTS
For example, our videos have framing able to highlight the subject, thanks to a skilful use of lenses and lighting. To shoot, we use cinematic techniques in the movements and the editing, so we can tell a real story. Our equipment also includes drones, gimbals, dollies and steadycams and, because of this, they allow us a high-quality expressive variety.
Without forgetting the delicate moment of post-production, where we look after the editing, adjust the colors to convey them, with the color grading technique, and we can also take care of creating and inserting sound effects, voice-over, subtitles, graphics, animations and intros.
That said, we put the same passion into every type of content we create.
Moreover, we always do this by combining the best technical skills with a clear vision of the objectives to be achieved, of the KPIs («Key Performance Indicators») and of the starting position.
KPI = KEY
PERFORMANCE
INDICATOR
WHEN WORDS
make the difference.
Without text, few websites and advertising campaigns would manage to sell anything. The same goes for catalogues and any type of communication and advertising for your company.
However, not all text is the same.
The copywriters of our advertising agency in Milan do not write mere text, but generate authority and persuasive power for your company, through words.
Persuasive copywriting, in particular, brings home this result through the use of the right structures to communicate, eliciting an emotional response in the reader.
PERSUASIVE
COPYWRITING
The same applies to the scripts of advertising videos. These must be easy to understand and to follow, but also able to create a connection with whoever watches the video!
However, we do not only take care of copy, but also of payoffs, because communicating the essence of your company matters and because this element not only completes the corporate identity, but also inspires. Through this element, usually made up of a few words, a potential customer will get an idea of what they can achieve with your company’s products and services.
Parklab, the partner for every company advertising need you have.
AN ADVERTISING AGENCY
all the Ads you need.
Google Ads
To promote your products and services, to reach those who are looking for your company in particular, to grow sales and win new customers: Google Ads makes all this possible, when set up and managed at its best!
That is why it is important to rely on our experts!
Social media Ads
Being present on social media is now essential, in ads too.
Here at Parklab, we are able to precisely target the people to contact, to turn them into customers.
Our advertising agency in Milan will not only take care of creating high-impact ads, but will also choose the best platform on which to show them, from Instagram to LinkedIn.
Email marketing
A well-structured newsletter activity, combined with a sufficient number of subscribers, is a real corporate asset. Indeed, it is important not to overlook its potential in terms of generating and nurturing the leads acquired! Our team can support you in optimizing the existing database, planning new (and innovative!) contact strategies and creating customized templates.
Moreover, we can take care of the copywriting and the creation of graphic and video content to make your newsletters increasingly interesting, and of the monitoring of all the data important for a successful email marketing campaign.
Digital PR
We take care of Digital PR activities to keep your brand’s web reputation high and to monitor (and, if necessary, influence) the online sentiment.
We do this through our network of portals, which makes it possible to place guest posts or advertorial content, useful from an SEO standpoint too.
PARKLAB, AN ADVERTISING
AGENCY IN MILAN
devoted to beauty
That of your corporate videos too.
To be attractive and engaging, in fact, corporate videos too must be aesthetically pleasing and take the company’s visual identity and tone of voice into account.
By relying on Parklab, you will have at your disposal the best cinematic techniques, the possibility to use augmented reality for immersive and effective experiences and videos enriched with animations and motion graphics.
Not only that…
we can also take care
of:
VOICE OVER:
for dubbing
and audio editing in several languages.
and audio editing in several languages.
SUBTITLES:
for the transcription, translation and editing of subtitles.
for the transcription, translation and editing of subtitles.
SOUNDTRACKS:
they increase the viewer’s emotional connection and tell your story.
VIDEO SNIPPETS:
to create social content from a corporate or promotional video.
to create social content from a corporate or promotional video.
CALL OUT:
that is, the editing of animated text to perfect tutorials and descriptions.
that is, the editing of animated text to perfect tutorials and descriptions.
CHROMA KEY:
to let you express all your creativity.
to let you express all your creativity.
Not only for corporate videos,
but also to tell the story of your products and services,
rely on Parklab!
All the elements of a strong brand.
We put all our experience at your disposal to help you create a truly solid brand. Today, it is increasingly necessary to present yourself not only as a provider of a product or a service, but as a player able to “speak” to the audience, conveying a sense of trust and confidence.
From naming activities to the logo, slogan and vision, through packaging and up to retail, we take care of it!
The graphics you need,
tailored to your target audience
and to your company.
In our advertising agency in Milan we create advertising pages with custom graphics tailored not only to your company, but also to your target audience. A promotional tool available on paper and on the web, it must be adapted to the different media and technical needs, but also to the company’s graphic identity.
By your side, always.
From the creation of dedicated corporate apps and e-commerce channels, without forgetting on-page and off-page SEO and the go-to-market of your new products and services, we offer 360° services for your company.
Here at Parklab, we are by your side to help you and your company grow, become known and win more and more customers, in Italy and around the world.
FROM THE EMAIL MARKETING
CAMPAIGN TO SOCIAL
Our advertising agency in Milan knows well that data is the basis of every marketing strategy. That is why we always implement data analysis, which allows us to identify users’ habits and preferences, but also successful content and any room for improvement.
This way, we are able to generate insights that allow us to refine the content produced for you and your company, to create specific messages for the subscribers of our email marketing campaigns and to identify potential brand Ambassadors.
Moreover, we believe that data is useful when it is understandable, not only by industry insiders.
That is why we provide you with detailed reports and generate a dashboard that can be consulted in real time. Without forgetting that we will always be by your side, to help you solve any doubt.
Finally, we believe that data is only useful if well interpreted. That is why we apply the best big data analysis techniques to improve the database, obtain indications on the quality of the content, plan and carry out remarketing and retargeting actions.
